:root{
  --chalk:#f7f8f8;
  --chalk-deep:#eceef0;
  --ink:#0c0e12;
  --ink-soft:#2a2d34;
  --emerald:#2636af;        /* cobalt — primary accent */
  --emerald-deep:#1f2d92;
  --emerald-bright:#7d92e6;
  --blue-sky:#79828d;       /* neutral grey — quiet meta labels */
  --silver:#aab2bb;
  --silver-deep:#79828d;
  --hair:rgba(12,14,18,0.18);
  --hair-soft:rgba(12,14,18,0.09);
  --silver-line:#c4ccd2;    /* cool silver structural hairline */

  --syne:'Syne',system-ui,sans-serif;
  --grotesk:'Space Grotesk',system-ui,sans-serif;
}

*{box-sizing:border-box;}
html{-webkit-font-smoothing:antialiased;text-rendering:optimizeLegibility;}
body{
  margin:0;
  background:var(--chalk);
  color:var(--ink);
  font-family:var(--grotesk);
  font-weight:300;
  font-size:17px;
  line-height:1.6;
}
a{color:inherit;text-decoration:none;}
img{display:block;max-width:100%;}

/* ---------- shared editorial atoms ---------- */
.wrap{max-width:1360px;margin:0 auto;padding:0 40px;}
.kicker{
  font-family:var(--grotesk);
  font-weight:500;
  font-size:11px;
  letter-spacing:0.32em;
  text-transform:uppercase;
  color:var(--emerald);
}
.kicker.muted{color:var(--silver-deep);}
.rule{height:1px;background:var(--hair);border:0;margin:0;}
.rule.thick{height:2px;background:var(--ink);}
.rule.silver{background:var(--silver-line);}

/* monospace placeholder system */
.ph{
  position:relative;
  background-color:var(--chalk-deep);
  background-image:repeating-linear-gradient(
    135deg,
    rgba(27,58,92,0.10) 0 1px,
    transparent 1px 11px
  );
  border:1px solid var(--silver-line);
  overflow:hidden;
}
.ph::after{
  content:attr(data-label);
  position:absolute;
  left:14px;bottom:12px;
  font-family:ui-monospace,'SFMono-Regular',Menlo,monospace;
  font-size:10px;
  letter-spacing:0.06em;
  text-transform:uppercase;
  color:var(--silver-deep);
  background:var(--chalk);
  padding:3px 7px;
  border:1px solid var(--hair-soft);
}
.ph.on-dark{
  background-color:rgba(255,255,255,0.04);
  background-image:repeating-linear-gradient(135deg,rgba(255,255,255,0.08) 0 1px,transparent 1px 11px);
}
.ph.on-dark::after{background:var(--ink);color:var(--silver);border-color:rgba(255,255,255,0.14);}

/* ---------- utility bar ---------- */
.utility{
  display:block;
  background:var(--emerald);
  height:36px;
  position:relative;
  overflow:hidden;
  font-family:var(--grotesk);
  font-size:12px;
  font-weight:500;
  letter-spacing:0.14em;
  text-transform:uppercase;
}
.util-rotator{display:block;position:relative;height:36px;}
.util-msg{
  position:absolute;inset:0;
  display:flex;align-items:center;justify-content:center;
  gap:14px;
  color:var(--chalk);
  opacity:0;
  transform:translateY(6px);
  transition:opacity .55s ease,transform .55s ease;
  pointer-events:none;
}
.util-msg.is-on{opacity:1;transform:translateY(0);}
.util-msg b{font-weight:800;}
.util-msg .dot{width:4px;height:4px;border-radius:50%;background:var(--chalk);opacity:0.7;}
.util-msg .go{text-decoration:underline;text-underline-offset:3px;text-decoration-thickness:1px;transition:color .2s;}
.utility:hover .util-msg .go{color:var(--ink);}
@media(max-width:720px){.utility{font-size:10px;}}

/* ---------- masthead ---------- */
.masthead{border-bottom:0;position:sticky;top:0;z-index:50;background:var(--chalk);}
.masthead .wrap{
  display:flex;
  justify-content:space-between;
  align-items:center;
  padding-top:26px;
  padding-bottom:24px;
  gap:40px;
}
/* two-line toggle (kinfolk-style) */
.menu-toggle{
  display:inline-flex;flex-direction:column;justify-content:center;gap:6px;
  width:34px;height:18px;padding:0;border:0;background:none;cursor:pointer;
}
.menu-toggle span{display:block;height:1.5px;width:100%;background:var(--ink);transition:transform .4s cubic-bezier(.7,0,.2,1),opacity .3s;}
.menu-toggle .mt-label{
  font-family:var(--grotesk);font-size:12px;letter-spacing:0.18em;text-transform:uppercase;
  color:var(--ink-soft);height:auto;width:auto;background:none;margin-top:2px;transition:color .25s;
}
.menu-toggle:hover .mt-label{color:var(--ink);}
body.nav-open .menu-toggle span:nth-child(1){transform:translateY(7.5px) rotate(45deg);}
body.nav-open .menu-toggle span:nth-child(2){transform:translateY(-7.5px) rotate(-45deg);}
.wordmark{
  font-family:var(--syne);
  font-weight:600;
  font-size:38px;
  letter-spacing:0.22em;
  text-transform:uppercase;
  text-indent:0.22em;
  text-align:left;
  line-height:1;
  color:var(--ink);
}
/* pulldown panel */
.nav-panel{
  position:fixed;left:0;right:0;top:0;z-index:40;
  background:var(--chalk);
  padding:130px 0 64px;
  transform:translateY(-100%);
  transition:transform .6s cubic-bezier(.76,0,.24,1);
  border-bottom:1px solid var(--ink);
}
body.nav-open .nav-panel{transform:translateY(0);}
.nav-panel .wrap{display:grid;grid-template-columns:1fr;align-items:end;}
.nav-links{display:flex;flex-direction:column;align-items:flex-end;text-align:right;gap:6px;order:2;}
.nav-links a{
  font-family:var(--syne);font-weight:400;
  font-size:clamp(34px,5vw,64px);line-height:1.05;letter-spacing:-0.01em;
  color:var(--ink);width:max-content;max-width:100%;
  position:relative;
  opacity:0;transform:translateY(18px);
  transition:color .25s,opacity .55s ease,transform .55s cubic-bezier(.76,0,.24,1);
}
.nav-links a .idx{
  font-family:var(--grotesk);font-size:13px;letter-spacing:0.1em;
  vertical-align:super;color:var(--emerald);margin-right:14px;
}
.nav-links a:hover{color:var(--emerald);}
.nav-links a.nav-sub{color:var(--emerald);}
.nav-links a.nav-sub .lbl{text-decoration:underline;text-decoration-thickness:1.5px;text-underline-offset:8px;text-decoration-color:var(--emerald);}
body.nav-open .nav-links a{opacity:1;transform:translateY(0);}
body.nav-open .nav-links a:nth-child(1){transition-delay:.12s;}
body.nav-open .nav-links a:nth-child(2){transition-delay:.19s;}
body.nav-open .nav-links a:nth-child(3){transition-delay:.26s;}
body.nav-open .nav-links a:nth-child(4){transition-delay:.33s;}
.nav-aside{
  border-right:1px solid var(--hair);padding-right:48px;order:1;
  opacity:0;transform:translateY(14px);transition:opacity .55s ease .4s,transform .55s ease .4s;
}
body.nav-open .nav-aside{opacity:1;transform:translateY(0);}
.nav-aside .kicker{display:block;margin-bottom:14px;}
.nav-aside p{font-family:var(--grotesk);font-size:16px;line-height:1.6;color:var(--ink-soft);max-width:38ch;margin:0 0 22px;}
.nav-aside .nav-cta{font-family:var(--grotesk);font-size:13px;letter-spacing:0.14em;text-transform:uppercase;color:var(--ink);border-bottom:1px solid var(--emerald);padding-bottom:4px;transition:color .25s;}
.nav-aside .nav-cta:hover{color:var(--emerald);}
.nav-scrim{
  position:fixed;inset:0;z-index:30;background:rgba(12,14,18,0.28);
  opacity:0;visibility:hidden;transition:opacity .5s ease,visibility .5s;
}
body.nav-open .nav-scrim{opacity:1;visibility:visible;}

/* ---------- hero ---------- */
.hero{min-height:85vh;display:flex;align-items:center;}
.hero .wrap{padding-top:64px;padding-bottom:0;width:100%;}
.hero-grid{
  display:grid;
  grid-template-columns:1.15fr 0.85fr;
  gap:64px;
  align-items:start;
}
.hero-copy .kicker{display:block;margin-bottom:30px;font-size:13px;}
.hero h1{
  font-family:var(--grotesk);
  font-weight:300;
  font-size:clamp(2.1rem,4.4vw,4.4rem);
  line-height:1.15;
  letter-spacing:-0.01em;
  text-transform:uppercase;
  margin:0 0 34px;
  text-wrap:balance;
}
.hero h1 em{font-style:normal;font-family:var(--syne);font-weight:700;color:#2636af;}
.hero .standfirst{
  font-size:clamp(0.95rem,1.5vw,1.15rem);
  line-height:1.5;
  font-weight:300;
  max-width:46ch;
  color:var(--ink-soft);
  margin:0 0 36px;
}
.hero .standfirst b{font-weight:500;color:var(--ink);}
.hero-actions{display:flex;align-items:center;gap:26px;flex-wrap:wrap;margin-bottom:8px;}
.btn-primary{
  font-family:var(--grotesk);font-weight:500;
  font-size:13px;letter-spacing:0.16em;text-transform:uppercase;
  background:#0C0E12;color:var(--chalk);
  padding:15px 30px;
  transition:color .25s;
}
.btn-primary:hover{color:#7d92e6;}
.btn-text{
  font-size:12px;letter-spacing:0.14em;text-transform:uppercase;font-weight:400;
  border-bottom:1px solid var(--ink);padding-bottom:4px;
  transition:color .25s,border-color .25s;
}
.btn-text:hover{color:var(--emerald);border-color:var(--emerald);}
.hero-figure{position:relative;}
.hero-figure .ph{aspect-ratio:3/4;width:100%;}
.hero-figure figcaption{
  margin-top:12px;
  display:flex;justify-content:space-between;
  font-size:11px;letter-spacing:0.14em;text-transform:uppercase;color:var(--blue-sky);
}

/* hero contents strip */
.hero-strip{margin-top:28px;}
.hero-strip .wrap{display:grid;grid-template-columns:repeat(4,1fr);gap:0;padding:0;}
.hero-strip .item{padding:24px 32px;}
.hero-strip .item:first-child{border-left:0;padding-left:40px;}
.hero-strip .item:last-child{padding-right:40px;}
.hero-strip .num{font-family:var(--syne);font-weight:600;font-size:15px;letter-spacing:0.1em;color:#888888;}
.hero-strip .lede{font-size:14.5px;line-height:1.4;margin-top:8px;color:var(--ink-soft);font-weight:300;}
.hero-strip .lede b{font-weight:500;color:var(--ink);}

/* ---------- mission (emerald break) ---------- */
.mission{background:var(--emerald);color:var(--chalk);margin-top:48px;}
.mission .wrap{padding-top:80px;padding-bottom:120px;}
.mission .kicker{color:rgba(244,241,234,0.66);margin-bottom:46px;display:block;}
.mission-grid{display:grid;grid-template-columns:0.9fr 1.1fr;gap:72px;align-items:start;}
.mission h2{
  font-family:var(--syne);font-weight:600;
  font-size:clamp(1.5rem,2.1vw,2.1rem);
  line-height:1.06;text-transform:uppercase;letter-spacing:0.02em;
  margin:0;
}
.position-tagline{
  font-family:var(--syne);font-weight:400;
  font-size:clamp(1.6rem,2.4vw,2.4rem);
  line-height:1.08;letter-spacing:-0.01em;
  color:var(--chalk);
  margin:34px 0 0;
}
.mission .body p:first-child{margin-top:-0.26em;}
.mission .body p{
  font-size:21px;line-height:1.55;font-weight:300;margin:0 0 24px;
  color:rgba(244,241,234,0.92);
  max-width:54ch;
}
.mission .body p:last-child{margin-bottom:0;}
.mission .body b{font-weight:500;color:#fff;}
.mission .dict-word{font-family:var(--syne);font-weight:700;font-size:clamp(2.4rem,4vw,4rem);line-height:1;letter-spacing:0.005em;color:var(--chalk);margin-left:90px;}
.mission .dict-phonetic{font-family:var(--grotesk);font-weight:300;font-size:18px;color:rgba(244,241,234,0.6);margin-top:12px;margin-left:150px;}
.mission .dict-pos{margin-right:6px;}
.mission .dict-def{font-style:italic;}
.mission .body p.dict-tagline{font-style:italic;margin-left:60px;}
.mission .principles{
  display:flex;gap:40px;margin-top:48px;padding-top:34px;
  border-top:1px solid rgba(244,241,234,0.24);flex-wrap:wrap;
}
.mission .principles div{flex:1;min-width:140px;}
.mission .principles .t{font-family:var(--syne);font-weight:600;font-size:13px;letter-spacing:0.18em;text-transform:uppercase;margin-bottom:8px;}
.mission .principles .d{font-size:14px;line-height:1.45;color:rgba(244,241,234,0.78);font-weight:300;}

/* ---------- sections / blog preview ---------- */
.sections{padding-top:100px;padding-bottom:40px;}
.sec-head{display:flex;justify-content:space-between;align-items:flex-end;margin-bottom:40px;gap:24px;}
.sec-head h2{
  font-family:var(--syne);font-weight:600;
  font-size:clamp(1.8rem,3vw,2.8rem);line-height:1;
  text-transform:uppercase;letter-spacing:0.02em;margin:8px 0 0;
}
.sec-head .meta{font-size:13px;letter-spacing:0.14em;text-transform:uppercase;color:var(--blue-sky);text-align:right;}

/* featured lead */
.lead{display:grid;grid-template-columns:1.05fr 0.95fr;gap:56px;align-items:center;padding:48px 0;}
.lead .ph{aspect-ratio:4/3;width:100%;}
.lead .tag{display:flex;gap:14px;align-items:center;margin-bottom:22px;}
.lead .tag .cat{font-family:var(--syne);font-weight:600;font-size:12px;letter-spacing:0.2em;text-transform:uppercase;color:var(--emerald);}
.lead .tag .read{font-size:12px;letter-spacing:0.12em;text-transform:uppercase;color:var(--blue-sky);}
.lead h3{
  font-family:var(--syne);font-weight:600;
  font-size:clamp(1.9rem,2.9vw,3rem);line-height:1.02;
  text-transform:uppercase;letter-spacing:0.01em;margin:0 0 22px;text-wrap:balance;
}
.lead p{font-size:18px;line-height:1.55;color:var(--ink-soft);max-width:48ch;margin:0 0 28px;font-weight:300;}
.lead .by{font-size:13px;letter-spacing:0.06em;color:var(--silver-deep);text-transform:uppercase;}

/* category grid */
.cat-grid{
  display:grid;grid-template-columns:repeat(4,1fr);gap:1px;
  background:var(--hair);border-top:1px solid var(--hair);border-bottom:1px solid var(--hair);
  margin-top:24px;
}
.card{background:var(--chalk);padding:30px 28px 34px;display:flex;flex-direction:column;min-height:380px;transition:background .3s;}
.card:hover{background:var(--chalk-deep);}
.card .ph{aspect-ratio:5/4;width:100%;margin-bottom:22px;}
.card .cat{font-family:var(--syne);font-weight:600;font-size:11px;letter-spacing:0.22em;text-transform:uppercase;color:var(--emerald);margin-bottom:14px;}
.card h4{
  font-family:var(--syne);font-weight:500;
  font-size:21px;line-height:1.08;text-transform:uppercase;letter-spacing:0.01em;
  margin:0 0 12px;
}
.card p{font-size:14.5px;line-height:1.45;color:var(--ink-soft);margin:0;font-weight:300;}
.card .foot{margin-top:auto;padding-top:20px;font-size:11.5px;letter-spacing:0.12em;text-transform:uppercase;color:var(--blue-sky);}

/* ---------- wearable teaser ---------- */
.wearable{margin-top:96px;}
.wearable .wrap{background:var(--ink);color:var(--chalk);display:grid;grid-template-columns:0.95fr 1.05fr;gap:64px;align-items:center;padding-top:96px;padding-bottom:96px;}
.wearable .ph{aspect-ratio:1/1;width:100%;max-width:360px;margin:0 auto;}
.wearable .kicker{color:var(--silver);display:block;margin-bottom:26px;}
.wearable h2{
  font-family:var(--syne);font-weight:700;
  font-size:clamp(1.8rem,3.2vw,3.2rem);line-height:0.98;text-transform:uppercase;letter-spacing:0.015em;margin:0 0 26px;
}
.wearable h2 em{font-style:normal;color:var(--emerald-bright);}
.wearable p{font-size:18px;line-height:1.55;color:rgba(244,241,234,0.78);max-width:44ch;margin:0 0 32px;font-weight:300;}
.wearable .subline{font-style:italic;font-weight:700;font-size:24px;}
.wearable .note{font-size:12px;letter-spacing:0.16em;text-transform:uppercase;color:var(--silver);margin-top:30px;}
.btn-ghost{
  font-family:var(--grotesk);font-weight:500;font-size:13px;letter-spacing:0.16em;text-transform:uppercase;
  border:0;border-bottom:1px solid var(--chalk);color:var(--chalk);padding:0 0 4px;display:inline-block;background:none;
  transition:color .25s,border-color .25s;
}
.btn-ghost:hover{background:none;color:var(--emerald-bright);border-color:var(--emerald-bright);}

/* ---------- article (single post) ---------- */
.article-head{padding-top:64px;padding-bottom:40px;}
.article-head .cat{font-family:var(--syne);font-weight:600;font-size:12px;letter-spacing:0.2em;text-transform:uppercase;color:var(--emerald);display:block;margin-bottom:22px;}
.article-head h1{
  font-family:var(--syne);font-weight:600;
  font-size:clamp(2.2rem,4.4vw,3.8rem);line-height:1.04;
  text-transform:uppercase;letter-spacing:0.005em;margin:0 0 24px;text-wrap:balance;
}
.article-head .by{font-size:13px;letter-spacing:0.06em;color:var(--silver-deep);text-transform:uppercase;}
.article-figure{margin:40px 0 0;}
.article-figure .ph{aspect-ratio:16/9;width:100%;}
.article-figure img{width:100%;aspect-ratio:16/9;object-fit:cover;}
.article-body{padding:56px 0 100px;max-width:70ch;}
.article-body p{font-size:19px;line-height:1.7;color:var(--ink-soft);margin:0 0 26px;font-weight:300;}
.article-body h2,.article-body h3,.article-body h4{
  font-family:var(--syne);font-weight:600;text-transform:uppercase;letter-spacing:0.01em;
  margin:44px 0 20px;color:var(--ink);
}
.article-body blockquote{
  margin:36px 0;padding-left:26px;border-left:2px solid var(--emerald);
  font-family:var(--syne);font-style:normal;font-weight:400;
  font-size:clamp(1.3rem,2vw,1.7rem);line-height:1.3;color:var(--ink);
}
.article-body b{font-weight:500;color:var(--ink);}

/* ---------- newsletter ---------- */
.signup .wrap{padding-top:100px;padding-bottom:100px;text-align:center;}
.signup .kicker{display:block;margin-bottom:24px;font-size:13.5px;}
.signup h2{
  font-family:var(--syne);font-weight:600;font-size:clamp(1.8rem,3vw,2.7rem);
  text-transform:uppercase;letter-spacing:0.02em;line-height:1.02;margin:0 auto 18px;max-width:18ch;
}
.signup p{font-size:17px;color:var(--ink-soft);max-width:48ch;margin:0 auto 36px;font-weight:300;}
.signup form{display:flex;gap:0;max-width:480px;margin:0 auto;border-bottom:2px solid var(--ink);}
.signup input{
  flex:1;border:0;background:transparent;font-family:var(--grotesk);font-size:16px;font-weight:300;
  padding:14px 4px;color:var(--ink);outline:none;
}
.signup input::placeholder{color:var(--silver-deep);}
.signup button{
  border:0;background:transparent;cursor:pointer;
  font-family:var(--grotesk);font-weight:500;font-size:13px;letter-spacing:0.16em;text-transform:uppercase;color:var(--ink);
  padding:0 6px;transition:color .1s ease;
}
.signup button:hover{color:var(--emerald);}
.signup .msg{margin-top:14px;min-height:1em;font-size:12px;letter-spacing:0.1em;text-transform:uppercase;}
.signup .msg.is-error{color:#b3261e;}
.signup .msg.is-success{color:var(--emerald);}
.signup form.has-error{border-color:#b3261e;}

/* ---------- footer ---------- */
footer{background:var(--ink);color:var(--silver);border-top:1px solid rgba(255,255,255,0.08);}
footer .wrap{padding-top:72px;padding-bottom:48px;}
.foot-top{display:grid;grid-template-columns:1.4fr 1fr 1fr 1fr;gap:40px;padding-bottom:56px;border-bottom:1px solid rgba(255,255,255,0.1);}
.foot-brand .wm{font-family:var(--syne);font-weight:600;font-size:30px;letter-spacing:0.22em;text-transform:uppercase;text-indent:0.22em;color:var(--chalk);}
.foot-brand p{font-size:14px;line-height:1.5;color:var(--silver);max-width:30ch;margin:18px 0 0;font-weight:300;}
.foot-col h5{font-family:var(--syne);font-weight:600;font-size:11px;letter-spacing:0.2em;text-transform:uppercase;color:var(--silver);margin:0 0 18px;}
.foot-col a{display:block;font-size:14px;color:rgba(244,241,234,0.78);margin-bottom:11px;font-weight:300;transition:color .2s;}
.foot-col a:hover{color:var(--chalk);}
.foot-social{display:flex;gap:14px;margin-top:26px;}
.foot-social a{display:inline-flex;align-items:center;justify-content:center;width:38px;height:38px;border:1px solid rgba(255,255,255,0.18);border-radius:50%;color:var(--silver);transition:color .2s,border-color .2s,background .2s;}
.foot-social a:hover{color:var(--ink);background:var(--chalk);border-color:var(--chalk);}
.foot-social svg{width:17px;height:17px;display:block;}
.foot-bottom{display:flex;justify-content:space-between;align-items:center;padding-top:28px;font-size:11.5px;letter-spacing:0.12em;text-transform:uppercase;color:var(--silver-deep);flex-wrap:wrap;gap:14px;}

/* ---------- entrance animation ---------- */
@keyframes riseIn{from{opacity:0;transform:translateY(26px);}to{opacity:1;transform:none;}}

/* Hero (above the fold) is ALWAYS visible — no entrance, never gated on anything. */
.rise{opacity:1;transform:none;}

@media (prefers-reduced-motion:no-preference){
  /* Below the fold: scroll-triggered, only hidden once JS confirms it can reveal them. */
  .js .reveal{opacity:0;transform:translateY(26px);transition:opacity .9s cubic-bezier(.2,.7,.2,1),transform .9s cubic-bezier(.2,.7,.2,1);}
  .js .reveal.in{opacity:1;transform:none;}
}

/* ---------- responsive ---------- */
@media (max-width:1080px){
  .hero-grid{grid-template-columns:1fr;gap:40px;}
  .hero-figure{order:-1;max-width:520px;}
  .mission-grid{grid-template-columns:1fr;gap:34px;}
  .lead{grid-template-columns:1fr;gap:32px;}
  .cat-grid{grid-template-columns:repeat(2,1fr);}
  .wearable .wrap{grid-template-columns:1fr;gap:40px;}
  .foot-top{grid-template-columns:1fr 1fr;gap:36px 40px;}
}
@media (max-width:720px){
  .wrap{padding:0 22px;}
  body{font-size:16px;}
  .utility .wrap{font-size:9.5px;}
  .masthead .wrap{padding-top:20px;padding-bottom:18px;}
  .wordmark{font-size:30px;}
  .subscribe{display:none;}
  .nav-panel .wrap{grid-template-columns:1fr;gap:30px;}
  .nav-aside{border-left:0;padding-left:0;border-top:1px solid var(--hair);padding-top:24px;}
  .hero-strip .wrap{grid-template-columns:1fr 1fr;}
  .hero-strip .item{padding-top:0;}
  .hero-strip .item:nth-child(odd){padding-left:22px;}
  .hero-strip .item:nth-child(even){padding-right:22px;}
  .cat-grid{grid-template-columns:1fr;}
  .sec-head{flex-direction:column;align-items:flex-start;}
  .sec-head .meta{text-align:left;}
  .foot-top{grid-template-columns:1fr;}
}